29 January 2025
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Most dashboards only tell half the story. Learn what metrics really matter when scaling a business.
Dashboards are essential—but many only scratch the surface. The wrong KPIs can mislead decision-makers and delay action.
In this article, we highlight how to align dashboard design with your growth stage, select the right indicators, and ensure your insights match real-world operations.
Action guide: audit your existing dashboards using our five‑layer maturity rubric, redesign using narrative structures, and integrate leading‑indicator alerts via Slack or Teams so decisions happen in real time.
“If you're measuring the wrong thing, you're managing the wrong thing.” – BKN DATA
Turn your dashboards into decision engines.